Campaign concept · illustrative businesses
Chelmer · Graceville · Sherwood · Corinda
Something local to look forward to.
A proposed inner-west season built around the things people already enjoy: local gatherings, small discoveries and a shared prize worth looking forward to.
This week in the inner west
A fresh reason to step out.
Pick a neighbourhood and open the week. Every day brings a different host, a useful little experience and something to take with you.
Weekly highlight — entry details
From ·
A season built together
Bring one lovely reason to visit.
Each business adds a small moment people can enjoy. The anchor brings the shared prize and RWSC gives the whole season one clear, connected shape.
How the season comes together
A lead business, centre, precinct or sponsor funds the agreed coordination and prizes. Local businesses contribute capped experiences or gifts. Coordination, print and prize costs are agreed before the season begins.
Start with what brings the community together
A fête weekend. Keep the fête at the heart of the day, with useful local invitations people can enjoy afterwards.
A summer swim. Pair a day at the local pool with a useful nearby stop, a family lunch or something else to enjoy in the area.
A shared community calendar. Explore events and relevant local invitations with community organisers and council, giving people something useful to look forward to through the year.
Ideas for discussion with schools, pool operators and event organisers. Their participation, and any council involvement, would be agreed first.
Entry and updates
Entry is free and separate from marketing. No social likes, follows or shares are required, and checking the page again does not improve the chance of winning. People can optionally choose one weekly digest.
What the route can show
A QR link open is different from a verified visit or redemption. Named opt-ins stay specific, and a social outbound click is never described as a new follower.
See the sample route evidence
QR link openedPlacement source known
Visit or redemptionSeparately verified
Named opt-inSpecific permission
Social outbound clickNot follower attribution
Bring the idea to the table
Make a local season together.
An illustrated guide to the wider network: local gathering places, shared campaigns and the digital connections that can make each visit more useful.
Download the network ebook · PDF Start a conversation